In the last few weeks, we've had some exciting activity elsewhere on the Internet — Jenni wrote an article and featured in a video for LinkedIn around her experience losing a job and leveraging that opportunity to get herself into a new career field. It's gone viral! So we thought we'd share part of it here on Prim'd Notes blog for those who are hustling for their first break!
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LinkedIn (as part of Imagine LinkedIn) is doing a series they're calling "Here's To Your Success" where they're featuring everyday success stories of business folks. I was featured in this short spot, telling the story of how I found marketing and ultimately started my own business (read: THIS MEANS I WAS IN FRONT OF THE CAMERA instead behind the camera of planning the shots like I normally do. Gulp.).
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A couple of weeks ago, I left Prim’d Headquarters and headed out to the wilderness. Jenni here, and if you’re like me, nothing beats heading off the grid to hug trees and hike around under a big blue sky. My husband and I have had been planning a trip to the Grand Canyon for over two years, and this past month we finally made it happen. We spent five days backpacking around Hermit Loop, one of the more desolate areas of the park. I was excited to clear my mind of work-things, but somehow along the trail I kept coming back to Prim'd, and the last few months of business ownership. Today's blog post is a little more personal than normal because lately I've been thinking a lot about pacing and entrepreneurship, and I felt like it was our readers likely deal with too.
I don’t have to spend paragraphs telling you how completely-mind-blowingly-beautiful the Grand Canyon was. It was ridiculous. Quiet. Full of breath. There was even a moment where the sun was shinning and two yellow monarch butterflies the size of our fists landed on each of our shoulders and my husband looked at me and said, “Are you kidding? Is this a Disney movie or something?” (totally true story).
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“WHY THE NAME PRIM’D?” IT’S A QUESTION WE HEAR A LOT, AND A BIT OF A CONVERSATION STARTER.
Sophie here, and you may think the name came from me, the tea sipping Brit wanting us to be all prim and proper — an unrealistic expectation in today’s world and something I am definitely not.
When it comes to marketing however, looking put together is actually really important. “Prim’d” (pronounced Prim'd not Primed) is a word Jenni came up with to describe “looking and sounding buttoned up” online – we get you Prim'd! Helping our client to market a consistent message that are clear and concise, that resonate with the right customers and looks great is the reason we set up Prim'd. Getting “prim’d” is something most business owners strive for, if they had more time and the-know-how. We hear a lot of business owners who wish they could turn to a reliable person, team, or expert to help figure out where on earth to start. We know this struggle, and we know it well. To explain this we have to go back to the start of our story.
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